Manager, Audience Solutions
New York, NY, US
PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future.
PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices.
Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain.
The Manager, Audience Solutions is a highly visible and strategically important role at PubMatic, reporting into the Audience GTM team. We are looking for an individual whose data and audience targeting experience has given them a keen understanding of how to leverage first party data assets, especially publisher first-party data, for commercialization in a real-time bidding environment.
Working out of our New York City office, the role will be tasked managing our relationships with major publishers, data companies, advertisers and agencies, enhancing their current data and audience monetization strategies, and selling in a new audience and data products to our current partners.
Successfully doing so requires a strategic, collaborative thinker who can own the account management, troubleshooting and deliver growth to our partners team and act as a subject-matter expert as needed to our Customer Success and Ad Solutions teams. This role requires the ability to explain technical information to diverse audiences and coordinate with internal teams to deliver on schedule. The ideal candidate has experience at a digital agency and deep understanding of the value of their first party data asset in the media ecosystem. The successful candidate will have demonstrated a record of progressive responsibility and accomplishments in developing new ways to grow demand, and will have strong knowledge of all facets of segmentation strategies and operational requirements for real time campaign delivery, including tactics such as Audience Extension. The candidate will sell the use of PubMatic’s Connect solution to customers who then enable media campaigns on our platform on behalf of their advertiser customers.
- Provide expertise around programmatic formats (Data, within Display, OLV, CTV), sitelist curation, deal/campaign scale
- Responsible for setup, QA, data driven deals/campaign management, troubleshooting, analysis, tags, optimizations and more
- Develop and manage connect integrations, troubleshoot, and data ingestion
- Responsible for the delivery and scale of the deal/campaigns
- Help develop documentation for all processes that support data operations, including campaign setup, deployment, QA and organization for deal management
- Collaborate with product, sales engineers, analysts, and strategists
- Become an expert on the PubMatic's platform as well as best practices around Connect (setup, deal management, troubleshooting, optimizations)
- Combine data analysis and client KPI’s to create optimization strategies and provide the most effective solutions for campaigns
- Be proactive to offer solutions based on data and analytics from deal analysis
- Manage campaigns on behalf of select clients, including pacing, optimization and reporting
- Work with the wider product and operations team to help define features and drive enhancements to PubMatic platform
Compensation And Benefits
Total Compensation Range: $125,000 - $160,000
In accordance with applicable law, the above salary range provided is PubMatic’s reasonable estimate of the total salary for this role (base + bonus). The actual amount may vary, based on non-discriminatory factors such as location, experience, knowledge, skills and abilities. In addition to salary PubMatic also offers a competitive benefits package.
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Additional Information
Return to Office: PubMatic employees throughout the globe have returned to our offices via a hybrid work schedule (3 days “in office” and 2 days “working remotely”) that is intended to maximize collaboration, innovation, and productivity among teams and across functions.
Benefits: Our benefits package includes the best of what leading organizations provide such as, paid leave programs, paid holidays, healthcare, dental and vision insurance, disability and life insurance, commuter benefits, physical and financial wellness programs, unlimited DTO in the US (that we actually require you to use!), reimbursement for mobile and fully stocked pantries plus in-office catered lunches 4 days per week.
Diversity and Inclusion: PubMatic is proud to be an equal opportunity employer; we don’t just value diversity, we promote and celebrate it. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Nearest Major Market: Manhattan
Nearest Secondary Market: New York City