Business Analyst

PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future.

PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices.

Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain.

As a Business Analyst, your role will be to use your analytical and data extracting skills to drive Holistic Revenue Optimization. This includes extracting data using industry standard data extracting tools & platforms, analyzing large data sets to find anomalies and monetization opportunities. You will be part of the Customer Success - MidMarket Org and work closely with the Account Managers and Operations team to achieve Customer Success.

Responsibilities

• Drive Holistic Revenue Optimization and provide thought leadership for our publishers
• Deliver analysis by mining data from our sophisticated and extensive data infrastructure, Hadoop distributed file system, along with industry-standard SQL, Python, and API scripting
• Assist CS team in identifying anomalies across their publishers, set up automated workflows to identify them and coordinate with CS stake holders to resolve them
• Work closely with Account Managers and Operations team to drive Revenue Optimization and Customer Success
• Cross-Collaborate with key stake holders in other teams like Product, Marketplace team on projects that need collaboration between CS and those teams
• Monitor Key KPIs across all US publishers to identify pockets of revenue gain across all the publishers. Feed the Customer Success team with Optimization opportunities and work with the CS Directors to get them implemented
• Work with CS Team to monitor and measure the impact after Optimizations and/or making changes to the settings
• Using scripting skills, identify redundancies/manual workflows and work with CS stake holders to automate repetitive tasks
• Most importantly, use the learnings from above activities to define/document the Revenue Optimization Playbook and update the document as and when needed

Skillsets & Qualifications

• Programmatic Background
• Strong Knowledge of Excel. Knowledge of VBA & Java script is a plus
• Experience with SQL, extracting large sets of data. Knowledge of Python, Hadoop is a plus
• BA/BS or Master’s degree with emphasis on coursework of a quantitative nature (e.g., Statistics, Computer Science, Engineering, Mathematics, Data Sciences)
• Experience with articulating product questions, pulling data from datasets (SQL) and using statistics to infer conclusions
• Work experience in a cross-functional role
• Deep interest and aptitude in data, metrics, analysis and trends and applied knowledge of measurement, statistics.

#LI-DNI

Return to Office: PubMatic employees throughout the global have returned to our offices via a hybrid work schedule (3 days “in office” and 2 days “working remotely”) that is intended to maximize collaboration, innovation, and productivity among teams and across functions. 

Benefits: Our benefits package includes the best of what leading organizations provide, such as stock options, paternity/maternity leave, healthcare insurance, broadband reimbursement. As well, when we’re back in the office, we all benefit from a kitchen loaded with healthy snacks and drinks and catered lunches and much more!

Diversity and Inclusion: PubMatic is proud to be an equal opportunity employer; we don’t just value diversity, we promote and celebrate it. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.